Marketing Workflow Automation

01 / The situation

A California marketing and web agency needed repeatable content publishing and contract workflows for its SMB clients.

02 / My contribution

1. 01

   Built a voice-to-content pipeline that drafted and auto-published platform-specific content across X, Instagram, Facebook and email.

2. 02

   Automated contract and marketing workflows in GoHighLevel across 5 SMB clients.

3. 03

   Optimized 50+ WordPress product pages: metadata, conversion copy and structured data.

4. 04

   Advised clients on Google Business Profile and social-funnel strategy; delivered a GMB playbook to 3 clients.

5. 05

   Coordinated deliverables through Asana.